Energize
Positive
Change
Black Lives Matter We stand with you. We stand against inequality and racism.

We commit to calling out inequality and racism wherever and whenever we see it. We expect others to call us out when we make mistakes. We believe that the only way to live is together, as equals. And that the future is about following leaders to help turn protests into policies, so we can all be free.

Our industry, the advertising industry, has always struggled with diversity and inclusion in both the execution of campaigns and the talent that creates them. This must change.

SO THIS IS WHAT WE’RE DOING

Nuna

Challenge

Selling baby gear in a highly competitive marketplace is far from child’s play. Nuna is a Dutch-based brand of high-end baby gear that launching exclusively in Europe, specifically Spain, France, Italy, Germany, Holland and the UK.. They came to 20nine for help in telling their story and developing a visual language that would stand out and attract parents with a desire for something better for their bouncing bundles of joy.

Solution

See the world through their eyes. Capture the energy and child-like wonder that inhabits their world. From the names of the products we create to the look and feel of the advertising, imbue Nuna with a distinctive personality and sense of purpose that parents could love and identify with.

Impact

Striking the right emotional chord pays. Nuna quickly gained attention and awareness with its emotionally charged brand strategy, story and identity expressed through its website, product videos and print advertising. The brand story influenced internal culture and has continued to define, fuel and expand the European-based community of Nuna parents.