Back to Insights

2-Min Drill Down: Story Moments

How does a brand story live? It lives in moments. Our VP of Brand Strategy & Storytelling, Len Jacobson, shares some thoughts and tips on making the most of the all-important story moments for your brand. These are opportunities to make an impact, a connection, a memory or impression on a brand audience.  Anything that touches any part of your brand community—all of these can be “story moments.”


Share this on:

Reclaim Your Core. Purpose First Virtual Workshop

The Purpose First Virtual Workshop helps you and your company’s leadership team align your brand’s core purpose, vision, mission and values with the needs of your core customers to help your brand lean into uncertainty with greater confidence, and advance the business forward even in these unprecedented times.

Learn more