The Purpose Spectrum: How to evaluate your brand’s role in a socially conscious society
These days, the marketers behind nearly every brand on Earth are being told to “find their purpose”—their reason for existence that transcends their products and services. The one that can endear them deeply to their customers on a more fundamental, human level and ensure their efforts contribute to more than just profit generation. This is […]Read
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It’s that time again to wrap up the year, do some reflecting, and get ready to give 2018 a big ol’ welcome hug. When you think about it, every new year tends to start more or less the same way: with a clean slate. An empty page. Whitespace that’s ready to rock. While that’s true, […]
Six things we learned in 2017 that you could use to make your 2018 that much better.
Without a clear understanding of your core story, you’re a mystery to the customers you’re trying to reach.
We talk a lot about collaboration, and for good reason: Through collaboration you get your best work done, tap into the diverse perspectives of the world around you, and make something that really sings. Plus, it’s pretty fun. Lots of our clients come to us wanting to dip their toes into something new and scary […]
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You’re nobody ’til somebody knows your story. But not everyone knows how to tell their story. Check out Shout is a stain remover, Not a selling strategy to see 20nine’s approach to storytelling and how you can apply our actionable strategies to your brand.Download